27 Bait Company

09/13/2026

“Vampire” was on the agenda to be restocked. We made it in every style we offer. Always a killer color for clean or dirty water!

09/09/2026

Added a few more colors to the lineup of Reaper Worms! Hawg Trough, Mango Mayhem and Blue Ballz. Extremely durable and made with that Super Glow!

09/04/2026

Getting ready for the fall bite, we have our 4” Reaper Worm now available! It has a ribbed body with a ribbon tail. Giving it non-stop action in any water conditions, also perfect for the bank anglers. Ofcourse they also GLOW! Adding more colors all the time.

08/30/2026

Been loading up our “Wonder Glow” in every style and a new profile. This is one of our colors that we shoot with a couple different colored tails. So we have decided to package these with both tails in each pack.

08/30/2026

“Chrome Shad” gives that natural appearance while also lighting up the depths in low light! The glow white belly makes this bait visible from a distance and in any water conditions.

08/19/2026

Loaded up the pegs with our top seller “Sucker Punch” in the 3” and 4” Muscle Minnow and 4” Jiggin Minnow.

Also revamped “Fancy Like” while restocking. Changed the belly color a little bit and lit this bad Larry up! Also available in all styles.

08/12/2026

Did a big restock of “Fire Tiger” in the 3” and 4” Muscle Minnow and 4” Jiggin Minnow. Also added a new color. “Violet Vendetta” is available in our 3” and 4” Muscle Minnow and 4” Bootlegger paddletail.

08/12/2026

Couple colors in the 2.5” Nukes. Bubblegum and Nuclear Nanner! Tough, stanky and glows like crazy. More colors available soon!

08/12/2026

08/12/2026