31/01/2025
Today marks a significant milestone for South Sudan football as the Secretary General of the South Sudan Football Association, Mr. Victor Lawrence, alongside Mr. Robert Zechariah, Chairperson of the SSFA Investment Committee with the attendance of Mr. Wiyual Lampouch, the Chairperson of the Competition Organizing Committee, formalized a sponsorship agreement with Bebeto Coach Services Co Ltd. This deal, signed on 31st January 2025, will sponsor the "Man of the Match" awards in the ongoing South Sudan Premier League.
Mr. Zechariah emphasized that this partnership reflects the SSFA's ongoing efforts to engage more companies in supporting the growth of football in South Sudan. He acknowledged MTN South Sudan's role in paving the way for such collaborations and urged other businesses to follow their lead and engage with the football community.
In a statement, Pouk Matai Nhial, General Manager of Bebeto Coach Services Co Ltd, expressed the company's commitment to Corporate Social Responsibility, particularly in supporting the sports sector. He highlighted their eagerness to collaborate with the SSFA, aiming to enhance football development in the country. Furthermore, he announced that Bebeto Coach Services will provide transportation for national teams and clubs during international competitions, showcasing their dedication to fostering the sport.
This partnership not only enhances the competitive spirit of the league but also symbolizes a hopeful future for football in South Sudan, paving the way for potential growth and increased support from the corporate sector.
Source: South Sudan Football Association