09/04/2022
This pandemic has caused many to look deeper into the purpose, the why and the meaning of their roles and career.
At the same time, company can take this opportunity to communicate their mission, their value and even their vision to their employees to reinforce their purpose in the organization. But the most important of all, is getting the alignment across all levels and departments, to increase collaboration and innovation inorder to achieve the common mission.
https://hbr.org/2019/11/why-are-we-here?utm_medium=social&utm_campaign=hbr&utm_source=facebook&tpcc=orgsocial_edit
"As much as you may try to motivate employees with slogans or extrinsic rewards, you won’t achieve excellence if your people don’t know why they are coming to work every day at your firm. The clearer you can be about what value your company creates and for whom, the greater your ability to inspire your workers. And the more you align the right talent, operating model, and financial resources to support your purpose, the better able employees will be to deliver on it.
Purpose is the key to motivation—and motivated employees are the key to realizing your purpose. Get this symbiotic relationship right, and your organization will thrive."
If you want employees who are more engaged and productive, give them a purpose—one concretely tied to your customers and your strategy.