30/05/2026
✨ CONGRATULATIONS, INDIA! 🇮🇳✨
Kwality Wall’s CEO Peter ter Kulve has announced that by 2027, the company will transition from frozen desserts to dairy based ice creams in India.
This is a GREAT WIN FOR ALL OF US. ❤️
If you’ve been following me for a while, you know that I have relentlessly posted reels and stories explaining the difference between ice cream and frozen dessert and why consumers deserve transparency and better choices.
This is a collective win.
Millions of views.
Thousands of shares.
Countless conversations.
Creators raised the issue.
Consumers amplified it.
Together, we created awareness.
This is the power of social media.
When enough people ask questions, companies listen.
Thank you to every creator who spoke about this issue.
Thank you to every consumer who watched, shared, commented, and helped spread awareness.
And thank you, Kwality Wall’s, for taking this positive step.
I sincerely hope other frozen dessert companies follow the same path and give Indian consumers better choices.
Remember:
What authorities have not been able to achieve, informed consumers and creators are achieving together.
Let’s celebrate this moment. 🎉
THIS IS A COLLECTIVE WIN FOR CREATORS AND CONSUMERS ACROSS INDIA. 🇮🇳❤️