There is no other bike brand that defines British cycling heritage in the same way that Holdsworth does. Holdsworth has a rich history, it quite literally defines great British cycling. Rewind almost 100 years to the early 1920’s, and due to the hardships of World War One, good cycling clothing was hard to find. In 1922 an enterprising English couple had started a small mail order business filling
this void, selling specialist cycling shorts and skirts. The business grew, and by 1930 Margaret Bryars and William Holdsworth (Sandy) had started to issue a free product catalogue known as “Aids to Happy Cycling”. This catalogue would become a point of reference for cyclists of the time. By this time Sandy had also taken over a cycling shop located at 132 Lower Richmond Road, Putney, London. At this location the Holdsworth frame and bike business was born. Over the years that followed, Holdsworth continued to evolve. World War Two would cause supply shortages, as demand for cycles increased. Embracing modern production techniques, Holdsworth became recognised for their master frame builders and their commitment to quality materials such as Reynold HM and 531. This enforced the brands desirability as the range of frames expanded. The Holdsworth Campagnolo professional team was formed in 1968. By 1970 the team took the accolade of the number 1 UK professional team whilst riding the Holdsworth Professional frameset. Holdsworth bike would take on the climbs of the Tour De France and the cobbles of the Paris Roubaix. During the 1970’s the team were dominant on the UK domestic scene. After some uncertainty, the brand was taken over by Dave Loughran. Loughran, a self confessed bike obsessed entrepreneur, has pushed to recapture the Holdsworth approach. He has secured the only Reynolds 753 tubesets in existence (100 sets), to be custom built in the UK by master frame builder Mark Reilly. In 2017, Holdsworth have a full range of bikes. They have been painstakingly recreated to encapsulate the great British bikes of the last 100 years, beautifully designed and built to ignite the imagination of the both new and old Holdsworth fans.