29/07/2026
Your sales team won the work.
Your delivery team are already losing the margin.
The contract is signed.
The client wants to get going.
The project team picks it up.
Then the questions start.
Things the proposal should have answered.
Information the client gave the sales person, that didn't get recorded.
The client going over things they've already explained.
It costs you twice.
Once in time.
The hours going back over ground that aren't chargeable.
And again in margin.
The extra bits that get agreed by the project team but never make it onto an invoice.
You priced that project on a margin you didn't get.
It wasn't the project that lost it.
It was the handover.
Most MDs try to fix this with a better process.
A template.
A checklist.
A handover document.
And it helps a bit.
But the reason it keeps happening isn't a process problem.
Your salespeople are wired for winning work, not for detail.
That's why they're good at what they do.
But it means the stuff in their head about what the client wants, what was discussed, what was promised, doesn't automatically make it across to the person delivering it.
And no template ever truly fixes that.