Mathew Park

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Canada
Calgary, AB
Mathew Park

Helping personal trainers become insanely profitable, charge they're worth and systemize their business for freedom and fun.

Mathew is the creator and CEO of Trainer Revenue Multiplier, a company that specializes in training and coaching personal trainers in growing their business. TRM is the most hands on, elite training system for personal trainers and fitness professionals, in helping them go from struggling too thriving. The system has been responsible for rapidly accelerating and systemizing hundreds of personal tr

aining businesses across the world over the past 5 years. Mathew is a former personal trainer, that went from $200 to $20,000 a month back in 2008, founded INBF Canada, a natural bodybuilding and fitness federation, running over 45 shows over 9 years, started RE7, a wellness beverage company, lead Super League Canada and was a former WNBF pro bodybuilder.

05/22/2026

Last weekend, Lily-Michael competed in her very first open karate tournament in Miami, proudly representing the Cayman Islands.

and I, along with her brother Jimmy, could not be more proud of her.

What makes this even more special is that Lily only began karate less than a year ago. Since then, she has advanced incredibly quickly through hard work, discipline, and daily practice. More importantly, she has truly found a passion and joy in karate that has been amazing to witness as parents.

We are deeply grateful for the incredible support, leadership, and encouragement from the entire team at Cask Karate.

A special thank you to .bren.karate , Coach Patrick, , and the entire team for all of your guidance, patience, and belief in Lily throughout this journey. Your impact means more than words can express.

05/10/2026

Happy Mothers Day to you and to all the super moms out there

05/01/2026

Most coaches don’t have a lead problem

they have an activation problem.

Before you jump into ads, come back to your primary 3:

1. Your database
2. Your referrals
3. Your social media

The question isn’t “How do I get more leads?”
It’s 👉 “How do I better activate what I already have?”

Better conversations.
Better follow-up.
Better nurturing.

That’s where the real growth is.

If you’re a coach looking for clarity on these 3 areas, book a Business Clarity Call below.

We’ll identify where you’re leaving opportunities on the table and show you how to fix it.

📸 .naar

04/27/2026

She didn’t just earn a TRM plaque, she earned herself back.

Today is extra special.

Not just because it’s her birthday

but because this moment represents a journey most people will never see.

For 15+ years, Genevieve built an incredible career.
Then life shifted—motherhood, two kids, stepping away, moving countries and with that came fear, uncertainty, and a loss of confidence.

For years, she poured into our family, quietly, selflessly, fully.

But behind the scenes, she chose to come back to herself.

Over the past 5 years, she’s lost 60+ pounds and the most powerful chapter happened here in Cayman,
where she lost 35+ pounds and rebuilt her strength.

That transformation gave her something deeper, her confidence, her energy, her belief.

That’s the woman who stepped back into her business.

The woman who chose to grow.

The woman you see today.

I’ve seen the doubts, but more importantly, I’ve seen her rise.

Over the past 9 months, she committed fully, mind, body, and soul.

With coaching from Alvin Brown,

support from our TRM family,

and systems built with Laurent Decarie

She didn’t just rebuild a business, she rebuilt her belief.

This milestone isn’t about money.

It’s about courage. Becoming. Rising into who she’s meant to be.

18+ years together. Two beautiful kids. A new country.
And now, a new chapter.

Babe, I’m so proud of you. You earned this.

From all of us at TRM, we love you and celebrate you.

Happy Birthday, Genevieve.

You deserve it all ❤️

04/24/2026

TRM Platinum Live Cayman 🇰🇾

Last week, we brought together an incredible group of heart-centered fitness and health professionals for our 4th Platinum Live event and once again, we elevated.

Every time we step into a room like this, something powerful happens:

- Breakthroughs are created
- Clarity is found
- Standards rise
- Lives and businesses shift

There is something special about being in the right room, with the right people.

A room where you can be open, challenged, supported and inspired all at once.

We were blessed to have amazing guests join us:

Karan Dave ( )
Danney Elmore (.underestimated )
Evan Lindsay (Gym Builder)

Alongside our powerful TRM leaders and Platinum members, the level of conversation, growth, and connection was truly next level.

I also want to express deep gratitude to the businesses who supported this experience:

underestimated

We’re proud to support and collaborate with local businesses here in the Cayman Islands.

And most importantly, To every single member who flew in, who took time away from family, from clients, from your day-to-day responsibilities - thank you.

Your commitment to growth, to impact, and to becoming your best is what makes TRM what it is.

This isn’t just about building a business.

This is about building a life.

If you’re on the outside looking in
And you know you’re capable of more

We’d love to connect with you.

Apply for your next level.

Link in bio

03/31/2026

Lily-Michael and Jimmy advance to orange belt

and I are so proud of these two. They committed to Karate, practice daily and have advanced from white to yellow and now yellow to orange from starting last August. Lily also got asked to compete in the Miami Karate Open championship in May representing from the Cayman Islands.

Thank you to , Nidan Sarah Hydes, and the Cask Karate team for you put into these kids.

We appreciate you!

03/30/2026

Most people start their week trying to fix everything they’re not good at.

That’s the mistake.

The biggest shift I’ve made in business…was realizing I don’t win by doing more, I win by doing more of what I do best.

What do you do uncommonly well?

Where do you create the most impact?

That’s where your time should go.

Your weaknesses?
Be aware of them, but don’t live in them.

Because every hour spent there
is an hour taken away from your highest value.

Great leaders don’t try to do it all.

They identify, delegate, and double down on their strengths.

That’s how you create real momentum.

This week, ask yourself:

What am I doing that I shouldn’t be and what should I be doing more of?

If you want help identifying your highest-value moves and building a business around them, check the link in bio.

Let’s build smarter.

03/17/2026

Scaling isn’t what most coaches think it is.

Everyone talks about “scaling your business”… but most are chasing the wrong thing.

They chase revenue first.
More clients. More ads. More hires.

But they skip the one thing that actually determines whether growth will last or break them:

The foundation.

Here’s the truth most won’t tell you:

Scaling is NOT just about making more money.
Scaling is about building a business that can handle more, without costing you your time, energy, and freedom.

Before you scale, ask yourself:
• Is my business model clear and repeatable?
• Do I have systems that actually support growth?
• Am I operating efficiently or just working harder?
• If I doubled my clients today, would my business hold up or fall apart?

Because real scaling often starts with this:
• Reclaiming your time
• Simplifying your operations
• Building systems that run without you
• Creating structure before adding volume

Most coaches do the opposite.
They grow fast, then burn out, lose control, or plateau.

The smarter path:
1. Optimize first
2. Create space and efficiency
3. Then scale with intention

That’s how you build a business that grows and gives you your life back.

If you’re feeling stuck, overwhelmed, or unsure how to scale the right way,

You can book a free business assessment through the link in my bio. We’ll map out exactly where you are, what’s missing, and your next best steps forward.

03/15/2026

Our first Kansas City TRM live seminar!

Yesterday we hosted our first TRM Live Seminar at Body Shop Gym, and the energy in the room was amazing. A full room of passionate trainers, gym owners, massage therapists, online coaches, and health professionals all coming together to learn how to grow smarter, heart-centered fitness businesses, that create more impact, income and freedom.

We dove into optimizing offers, generating leads, activating your database, and building systems that create more freedom and impact in your business.

A huge thank you to everyone who came out and made the event so special. Your engagement and openness made the room something powerful.

Special thanks to Caleb, Tatyana, and the entire Body Shop Gym community for helping bring this event to life.

One thing I’ve learned in 23 years in the fitness industry is that nothing replaces face-to-face connection. Seeing what people are building in their communities, meeting the humans behind the businesses, and sharing ideas together, that’s what this is all about.

And the good news.

We’re coming back.

Kansas City — September 12

The next TRM Live event will be even bigger, with new topics and deeper strategies to help fitness and health professionals grow businesses that truly work for them.

Stay tuned, we can’t wait to see you again.

03/13/2026

Kansas City — this is for you.

Most fitness professionals didn’t start their business to feel overwhelmed, underpaid, and stuck trading hours for income.

You started because you wanted to help people… create impact… and build a life with freedom.

Tomorrow at Body Shop Gym, we’re bringing together trainers, coaches, and gym owners who are ready to take their business to the next level.

For 2 powerful hours, we’ll show you how to:

• Build offers that clients actually want
• Generate consistent leads without chasing people
• Increase your revenue while working smarter
• Lead your business from the heart while knowing your true value

This is not theory.
This is real strategy you can implement immediately.

📍 Body Shop Gym — Kansas City
🕚 Saturday | 11:00 AM – 1:00 PM

If you’re serious about growing your fitness business while creating more freedom in your life, you don’t want to miss this.

Grab your ticket through the link in bio.

Let’s build a business that pays you well, serves people deeply, and gives you your life back.

See you tomorrow.
Let’s go.

Address

Calgary, AB

Website

http://www.MathewPark.com/

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